We bring senior expertise to your team in the form of Part-time CMO/CSO to identify what is holding back growth, prioritise the opportunities with the greatest impact, and turn marketing and sales into a scalable system.
Would you like to find out how we work first?
You might have active campaigns, leads coming in, a CRM, a sales team and various marketing initiatives… and still not be clear on what’s actually generating business.
Often, the problem isn’t a lack of activity.
It is the lack of focus, direction and coordination between marketing and sales.
You generate leads, but few opportunities
We analyse what happens between lead generation, lead qualification, follow-up and conversion to identify where the funnel is breaking down.
You’ve got the team, but there’s a lack of leadership
We set priorities, processes and metrics to ensure that marketing and sales work towards the same objectives throughout the year.
When you need leadership, not just another consultancy firm
We become part of your organisation to lead marketing and/or sales alongside your in-house or external team.
It might be suitable if:
✓ You already have a product, customers or early signs of traction.
✓ Do you have a team or suppliers who need guidance?.
✓ Marketing and sales are not sufficiently aligned.
✓ Do you want to improve customer acquisition, conversion or your sales pipeline?.
✓ You don’t need a full-time CMO/CSO just yet.
→ Discover the Fractional model
When you need guidance to make better decisions.
We work directly with founders and CEOs to analyse problems, review decisions, validate opportunities and set priorities.
It might be suitable if:
✓ You need to prioritise your business.
✓ Do you want to compare marketing, sales or growth decisions?.
✓ You are assessing a new opportunity.
✓ You don’t need integrated routing on the device just yet.
→ Find out about Strategic Mentoring
We analyse the business, positioning, customers, acquisition, the sales funnel, conversion, processes, the team and metrics to understand what is holding back growth.
We identify the main bottlenecks and the opportunities with the greatest impact, so that we can focus our time, resources and budget where it really matters.
We work alongside your team, specialists and suppliers to put the strategy into practice and turn decisions into concrete actions.
We measure acquisition, conversion, the sales pipeline, customers and revenue to understand what works, what doesn’t, and where we should focus our resources next.
Lebowski was born out of having been on the other side of the table.
After years working for companies such as Apple, having led a start-up as CEO and supported companies at various stages of their growth, we know that the problem is rarely a lack of ideas.
The challenge lies in decide what is worth doing, carry it out properly and turn it into business results.
That’s why we work to bring people together strategy, marketing and sales, rather than as separate disciplines.
We’re not just talking about strategy. These are some of the results we’ve achieved together with our clients.
Implementation of the B2B lead generation and sales system
+€1 million generated pipeline
70% SQL certification in 3 monthsView case →
Redefining PV and implementing a B2B funnel
+30% vs PY in attracting businesses and students
B2B + B2C StrategyView case →
New product launch and sales funnel optimisation
+150 B2B leads per month +500k in the pipeline
Implementation of an onboarding and monetisation system
Implementation of Customer Journey and PV for B2C & B2B
We analyse your current marketing and sales situation to identify the main bottlenecks and the opportunities worth prioritising.
No obligation. First we understand the problem, and then we see if it makes sense for us to work together.
